Nike, Adidas, Puma, Under Armour: Sizing up the sportswear giants in 2020 - SportsPro
Established Brands Are Embracing the Growth of Direct to Consumer
Nike sales outpace DTC competitors - Bloomberg Second Measure
Adidas Leans Into Memberships and Beefs Up Digital Hires | Consumer Goods Technology
How Nike's Direct-to-Consumer Strategy Is Crushing the Competition – Footwear News
Why Nike Pivoted towards Direct to Consumer Strategy | CXP - Customer Experience Asia
Chart: Sportswear Giants Shift to DTC | Statista
How Adidas is planning for DTC to make up 50% of its revenue by 2025
Long-term China problems would hit Adidas targets to 2025 - Handelsblatt | Reuters
How to Execute a Direct-to-Consumer Business Model
Edition #281 Brands inevitable DTC future | Nudge
adidas - adidas delivers strong results in 2021 and expects double-digit sales growth in 2022
Adidas To Make DTC 50% of Total Retail Sales by 2025 - Parcel Monitor
Drapers Investigates: Do Nike and Adidas hold too much power?
Nike's Digital Rebound | Gartner
Adidas plans shift to DTC-led business model in new “Own the Game” strategy - TheIndustry.fashion
Nike earnings: Cozying up to consumers in the face of competition from Adidas, Under Armour - MarketWatch
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Adidas vs. Nike vs. Under Armour
Chart: Sportswear Giants Shift to DTC | Statista
adidas - Reports, Statistics & Marketing Trends | Insider Intelligence
Knexus | 4 Brands Improve Sales With A Direct To Consumer Model
DTC success: forget your product and focus on your operations - Internet Retailing
How Emerging Technology Could Drive Direct-to-consumer Business In Adidas | by Kathy Jiang | Medium
Ecommerce Marketplaces are Enabling Direct-to-Consumer Brands to Succeed
